– Discussed requirements with the full team and stakeholders to develop user flow and persona.

 Rapid prototyped a wireframe for the layout.
– Sourced media to reflect the B2B brand look and feel and edited portraits to create consistency.
– Created a high-fidelity mockup of the landing page (below).
– Requested feedback from stakeholders and team and made iterations when needed. 
– Implemented the mockup and assets into website CMS.

Pen and paper  |  Figma. |. Adobe Photoshop
User Persona
User Flow
Main Website with Conference CTA Highlight
Conference & Expo Landing Page Design

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